Website refresh proposal for Northwind
This proposal covers the redesign of the Northwind marketing site: scope, schedule and budget. Select any sentence to leave a comment; your agent and your client see the same threads.
- Timeline
- 8 weeks
- Budget
- $44,000
- Pages
- 12
- Conversion goal
- +25%vs. today, up
Scope
- Done: Discovery interviews with sales and support
- Not done: New information architecture and page templates
- Not done: Accessible component library on shadcn/ui
| Phase | Weeks | Cost |
|---|---|---|
| Discovery | 2 | $8,000 |
| Design | 2 | $12,000 |
| Build | 4 | $24,000 |
Estimate by phase
- Phase
- Discovery
- Weeks
- 2
- Cost
- $8,000
- Phase
- Design
- Weeks
- 2
- Cost
- $12,000
- Phase
- Build
- Weeks
- 4
- Cost
- $24,000
Schedule
Standard: Shared CDN, daily backups, email support.
Questions
The proposal answered every question our board asked before we asked it.